Role:
SENIOR PRODUCER
USER EXPERIENCE
CREATIVE STRATEGY & FEATURE SET RESEARCHER
Results:
SENIOR PRODUCER
USER EXPERIENCE
CREATIVE STRATEGY & FEATURE SET RESEARCHER
Results:
Cannes Lions = 1 x Gold, 1 x Bronze, 11 x Shortlists
Webbys 2 x Winners
One Show Pencil = 3 x Gold, 2 silvers, 4 Merits
Clios Awards = 2 x Golds, 1 x Bronze, 1 x shortlist
ADC Cube= 1 xGold
1x FWA
11 Million+ views
Webbys 2 x Winners
One Show Pencil = 3 x Gold, 2 silvers, 4 Merits
Clios Awards = 2 x Golds, 1 x Bronze, 1 x shortlist
ADC Cube= 1 xGold
1x FWA
11 Million+ views
Can emojis speak louder than words?
Every day, millions of people use Cox Internet to connect through video chat. But for people on the autism spectrum, this connection is difficult, if not impossible. That’s because many have a hard time reading non-verbal cues, like facial expressions and tone of voice, which are key to connecting with people on a deeper level.
In response, we created Project Convey, a video chat prototype that helps people on the spectrum better understand and connect with the person on the other side of the screen. Using AI, the prototype analyzes three data inputs: facial expressions, speech, and tone of voice, and in real-time, translates the emotion into an emoji. We then created a film documenting 4 people’s experiences using the tech.
This project is a personal favourite, it’s amazing to be able to use technology for good and to make real connections and bring people closer together. As a team, we loved seeing the joy it brought to those with autism of all ages, as well as their families, friends and loved ones.
Cox Communications wanted to empower those on the autism spectrum to develop more meaningful connections online. So we created a tool that enabled them to have better, deeper conversations with their loved ones.
With the release of the prototype coinciding with International Autism Day, the response has been overwhelmingly positive.
With the release of the prototype coinciding with International Autism Day, the response has been overwhelmingly positive.
Project Convey is a video chat prototype designed to help people on the autism spectrum better identify non-verbal social cues.
It recognizes an emotion on someone’s face and translates it into an emoji, allowing someone with autism to better understand the emotions and nuances of the conversation.
It recognizes an emotion on someone’s face and translates it into an emoji, allowing someone with autism to better understand the emotions and nuances of the conversation.
Special thanks to unit9, 180LA, Sanctuary Content, Cox Communications, Dr. Michelle Dean, Exceptional Minds and all the individuals who worked passionately on this project.
Tech Production Company: Unit 9
Tech Senior Producer: Simon Conlin
Creative Director: Zofia Mackiewicz
Agency: 180LA
Chief Creative Officer: Al Moseley
Executive Creative Director: Mike Bokman
Group Creative Director: Jason Rappaport
Associate Creative Directors: Guiga Cunha, Juan Arboleda
Executive Producer: Natalie Parish
Managing Director: Megan McDonnell
Film Production Company: Sanctuary
Director: Paul Hairston
Producer: Nic Neary
Editorial Company: Cartel
Photographer: JP Van Wert
Tech Production Company: Unit 9
Tech Senior Producer: Simon Conlin
Creative Director: Zofia Mackiewicz
Agency: 180LA
Chief Creative Officer: Al Moseley
Executive Creative Director: Mike Bokman
Group Creative Director: Jason Rappaport
Associate Creative Directors: Guiga Cunha, Juan Arboleda
Executive Producer: Natalie Parish
Managing Director: Megan McDonnell
Film Production Company: Sanctuary
Director: Paul Hairston
Producer: Nic Neary
Editorial Company: Cartel
Photographer: JP Van Wert
